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Pricing·6 min read·

Pricing, value, and ROI: what llea.ai costs and what it returns

How our pricing scales with your store, when llea.ai is worth it, and how to model expected ROI before you commit.

Most pricing pages bury the maths. This post is the opposite: we walk through exactly what llea.ai costs, how that scales with your store, when it's worth it, and when we'd tell you to wait. If you'd rather model your own numbers, the interactive calculator lives on the pricing page.

The structure: base fee + win fee

llea.ai pricing has two components:

  • A small base fee per visitor that covers the analytics, scoring, and dashboard. Roughly $0.006 / visitor / month. A store with 200,000 monthly visitors pays ~$1,200/month at the base layer.
  • A win fee on attributable revenue: 3% of the incremental revenue llea.ai's outreach generates. No win, no fee. The win fee is capped per merchant.

That structure is deliberate. The base fee covers our compute (running per-store models continuously is real infrastructure cost). The win fee aligns us with you. If llea.ai isn't generating revenue, you're not paying for revenue we didn't generate. Enterprise plans replace the win fee with a flat negotiated rate.

A worked example for a store with 200,000 monthly visitors. Net monthly impact after llea.ai's fees.

Free trial and getting started

  • 30-day free trial, no setup fee, billed entirely through Shopify so you never enter a card with us directly.
  • No commitment. Uninstall any time from your Shopify admin. Your data is purged within 48 hours as required by Shopify policy.
  • No setup work needed. The model trains in the background after install. You'll see useful intent in 24 hours, and the model matures over the first 4–8 weeks.

Where the maths works best

We're upfront that llea.ai isn't right for every store. The ROI math is sensitive to monthly traffic volume. Below a threshold, the per-store model can't see enough purchases to score reliably, and the base fee isn't recouped by the win.

Stores with 50k–2M monthly visitors typically sit in the sweet spot. Smaller stores: optimise basics first. Enterprise scale: talk to us about a flat-rate plan.
  • Under 10,000 visitors/month: we'll tell you to wait. Focus on product, photography, paid acquisition basics. llea.ai works best when there's enough data to learn from.
  • 10,000–50,000: break-even territory. Works if your AOV is healthy ($60+) and you're actively running email/SMS campaigns. Borderline call.
  • 50,000–2,000,000 visitors/month: the sweet spot. Most stores in this range see 8–15× ROI on llea.ai fees within the first 90 days.
  • 2M+: enterprise. Talk to us about a flat-rate plan that's typically a fraction of pay-per-visitor at this scale.

How quickly will I see results?

TimelineWhat to expect
Day 1Backfill done, first scoring live. You can browse the dashboard but the model is still learning.
Week 1First actionable segments. Stores that wire up CEP flows in week one see lift fastest.
Week 2–4Model maturing. Top-decile lift starts to stabilise.
Week 4–8Steady-state. This is the period we use to measure ROI against your baseline.
Quarter 2 onwardsCompounded gains as your retention base sharpens and discount dependence drops.

Does pricing scale fairly as my store grows?

Yes. Pricing tracks visitor volume, not store revenue. If your AOV doubles tomorrow, your llea.ai bill doesn't double. Win fees scale with what llea.ai actually contributes, not with your topline. That's the point of separating the two layers.

We don't take a percentage of your gross revenue. Tools that bill you 1–3% of GMV are extracting margin regardless of whether they moved the needle. Win fees are incremental-only by design.

Pausing during low-season

If you cancel your subscription from Shopify or the llea.ai dashboard, we stop collecting intent signals and deactivate all llea.ai modules on your store. We still persist your store, product, and customer data so you can resume when you're back in action by selecting a relevant subscription plan.

Worth it for a small store?

The honest answer depends on three things:

  • Are you doing more than 10,000 visitors/month? If not, wait.
  • Is your AOV above ~$50? Lower AOV makes the win-fee + base-fee combination harder to justify.
  • Are you actively running email / SMS / WhatsApp campaigns? If your marketing is all paid ads, llea.ai's upside is smaller because there's no CEP flow to sharpen.

If all three are "yes", run your numbers through the calculator. If two are "yes", probably worth a trial. If only one is "yes", we'd say wait.

Modelling your own ROI

Rather than read more examples, plug your actual numbers in: the calculator on the pricing page asks for your monthly visitors and shows you the expected lift, the llea.ai fee, and the net impact at the bottom, all driven by the same maths used in the worked example above.

If you want to walk through the model on a call, book a 30-minute slot and we'll run your real store numbers live.